I realized recently that I have not been writing enough. To solve this I decided to what I had been meaning to do for a while, which is review some games. It is an easy subject I feel to write about, and people have very diverse opinions on many aspects of gaming. Writing reviews would be an easy way to get more time in writing, and to drive some traffic to my site. The easiest way to jump into this seems to be as a Steam Curator. Many major publications use the Steam Curator system to drive users to their reviews.
I discovered driving users to my site is not a particularly difficult task. A few of my previous posts were extremely successful, with a mix of SEO tactics and getting information posted quickly. With this new venture I am hoping to get traffic from Steam’s huge user base. Reviews left up for games could drive traffic for quiet a long time. You have an initial release, the first big sale, then different Steam holiday sales. All of those draw traffic to the games page, and could potentially drive traffic here after reading a review.
To start as a curator I had to create a Steam account. Next I had to spend five dollars on the Steam store. This one method that Valve uses to limit spam accounts. It was not a big deal, but still an unexpected cost. Finally, you are required to setup a group, so I did that.
As far as the group, I invited some of my friends. They are slowly joining the group. For a few of them, I will promote them so they can post reviews as well. This gives me a chance to advertise my site and its reviews to friends of my friends.
The one thing really lacking is branding. I do not have any kind of specialized icon to represent my site. That is something I have to look into. Right now Steam just uses a giant question mark for my group and curator page.
For anyone looking to become a Steam Curator, it is very easy. Though I should mention Steam limits your reviews to 200 characters, with the ability to link to a longer review. You are limited to effectively tweeting about games you like or dislike. This is perfect for me, as I plan to just take a single sentence or two from my reviews to draw users in. One issue I ran into is that you cannot add games to list until you have written a review for them. It is something that makes sense, but is not clearly defined.
I hope to see some extra traffic generated to my site, but ideally my reviews will help people find some new games to play.